HubSpot

Marketing & advertising

HubSpot marketing, CRM, and analytics tracker.

How to block it until consent

HubSpot tracks identified contacts across sessions — marketing consent required. Sets __hstc, hubspotutk, __hssc, __hssrc first-party cookies. Supports Consent Banner-aware tracking via _hsp.push(['doNotTrack']).

Detection signals

Host domains

hubspot.com
hs-analytics.net
js.hs-scripts.com
hs-banner.com
hsforms.com
hsforms.net

Cookies set

__hstc
__hssrc
__hssc
hubspotutk
__hs_opt_out
__hs_do_not_track

Request patterns

/hs-scripts/
/__ptq.gif
/collected-forms
/_hcms/

Categorisation follows common EU/DPC guidance. Your specific deployment may change the category (e.g. Stripe on a checkout page vs. a marketing page).